Planoly is a social scheduling tool that offers simplified convenient social media planning at low or no cost to users. As a photographer, my social media image is super important. I use Planoly to organize my social posting and ensure my message gets to the right places at the right times. I also recommend my customers use the tool when they receive their professional photos from Kristina Maness Photography. For that reason, I created this article to provide insight into the tool and how it can help you grow your social following.
Why plan social media?
The best, most viral social media accounts aren’t as spontaneous as they may seem. Let’s face it! Influencers plan for social sharing. Everything from the types of content they choose, the color and aesthetic choices of their accounts and the time that posts go out, it’s all planned in advance.
What marketers have learned is by planning for social media their social campaigns are more successful and their content is more likely to reach people. At the end of the day, social media is about engagement, and planning your social posts is a surefire way to drive engagement and grow your brand and customer base.
One very easy and clever way that marketers plan social media is by scheduling post content. Rather than spending an hour or two every day thinking about social posts and making sure they get out at the right times, you can spend one or two hours a week curating posts using social marketing tools and scheduling them for publishing. When you plan, you save time and ensure that no posts are missed. As a result, your social posting is more cohesive and you can ensure posts get in front of customers at the times and on the platforms they are most likely to see them.
Four key benefits of Planoly
Planoly is a tool to help you plan, organize and schedule social media. There are many tools out there that work similarly to Planoly, but this one has some key benefits. They are as follows:
- Cuts down the time spent working on social media. When you use Planoly to organize your social media content and posting, you save time. That’s because you can pop into the app once weekly to do most of your social planning and scheduling. If you can set aside a few hours one day a week, you can do things like add all of your captions a one time.
- Offers convenience and accessibility when you need it most. You never know when creativity is going to strike! Even with a scheduled planning day set aside for organizing content, you may find that your best marketing thoughts and ideas don’t pop up on your schedule. That’s why it’s convenient that you can peek into the Planoly app at any time and jot down thoughts and ideas. That way, when you’re ready to plan on your scheduled day, everything you need to be successful is waiting for you in the app.
- Comes with post scheduling. Post scheduling is one of the most important features of Planoly. One really cool thing about this application is that it comes native with post scheduling at every price tier.
- Allows for cost savings by offering flexible pricing. I like it when good products are inexpensive and accessible. That’s exactly why I direct my clients to Planoly. They offer four pricing tiers, and the basic package is free and robust enough to work for many small business owners.
No matter how you choose to do it, it’s important to get organized when it comes to social media content and posting. If you’ve been brainstorming the best content for your brand, give me a call. At Kristina Maness photography, I specialize in Florida branding photography that will meet all of your business needs. Reach out today for more information.