For one day in October, Facebook and Instagram went dark, and that left many businesses, including my own, scrambling for answers to the question: What now? The social media giant’s recent outage, which affected all three of its platforms–Facebook, Instagram, and WhatsApp, is the latest in a chain of damaging news about the company that … Continue reading The Great Facebook Outage of 2021: How to create an ironclad brand that transcends technical difficulties