Since Erika is consultant selling her own life coaching services, it’s important that her brand shows off her energetic personality. Erika has a bright disposition, and that’s reflected even in the color of the photos, including her choice in outfits–which included yellow and purple, her brand colors–Yes, girl!
In addition to lighting up a room, Erika is soft-spoken and kind with a comforting air of humility. She often speaks of the importance of her culture and God in shaping her life as a businesswoman and a mother raising two sons. But don’t let Erika’s natural effervescence and humble demeanor fool you, she is a woman on a mission. And that mission includes hitting big goals!
When Erika started building her professional website, she realized quickly that she didn’t have any branding photos and booked them ASAP! The mark of a true professional, she realizes how important her image is to her personal brand. Erika lives by a model of endless self-improvement, and when she’s not pumping out new content with awesome images that match her Florida brand, she’s being an A+ mom or spending time with family and friends in her new home.
The takeaway? Be like Erika. Get Florida brand photography to support your growing brand, no matter what it is you do!
The Best Time to Post Photos to Instagram 
